Russell Beattie asks Motorola three questions but they can really be extended to any device manufacturer. The questions are:

What’s the platform? Russell writes:

Moto has now launched phones with every conceivable OS there is: Linux, Java, Symbian, Microsoft, and yet, there’s no sense that there’s any effort to create a unified target for developers.

Where’s the independent developer community? Relates to the previous question as you need a clear platform strategy to attract developers. Russell again:

The developer.motorola.com site has a decent set of specs for their phones, but doesn’t seem to have any sort of forum or way to interact with other developers. (If it is there, it’s hard as hell to find.) And why are Moto’s Linux phones still only available in Asia?

Where’s the Internet strategy?. Russell:

Why isn’t Motorola doing anything to embrace the obvious next stage in mobility, starting with a decent mobile browser? Hell, Apple has neither an open platform nor a dev community and yet they seem to be getting lots of converts just by providing a great browser on their iPhone.

The platform, the developers and the internet. There you have it: the corner stones for a successful mobile 2.0 strategy.